Content management systems (CMS) like WordPress are programs used to create and manage content on your website. About half the websites out there will use a CMS to manage their articles, videos, ads, etc.
There are numerous CMS programs available but most popular is WordPress and it is used by approximately 33% of websites and account for 60% of the CMS market share. That is followed by the Joomla (3%) and Drupal (2%).
These top 3 programs are free and supported by robust developer communities that allow features to be added to any website.
So why is WordPress #1?
Early on, WordPress was thought of as a blogging platform and dismissed by many as not worthy of them. Times have changed. Today, WordPress has evolved far beyond just being a blogging program and is now a very capable CMS, taking up the bulk of the market share.
WordPress is the most popular CMS because it’s easy to use. But that ease of use comes at a cost – it is not as flexible as the more complicated CMS programs. On the plus side, its popularity means there are a lot of developers, chat rooms, add-ons, etc. that can help people make WordPress be flexible enough to develop fairly complicated websites.
We at Zeal Access use WordPress and most advocacy groups use it as well. And yes, it is free, but we also pay for some plug-ins to make life a bit easier. Currently we have 24 active plug-ins to help with security, search engine optimization (SEO), editing, analytics, etc. Most of those plug-ins are free but some are not.
Drupal, Joomla, and the Others
Of the top 3 CMS programs, Drupal is the most complicated and is generally only used by more technically advanced personnel with a basic understanding of html. The advantage that Drupal has over the other programs is that users can be more creative in the layout and design of their website.
It should be noted that posting articles/videos on a Drupal based website can still be done by non-technical personnel but any changes to the website, however minor, will likely require a person with more technical experience.
Joomla is somewhere between WordPress and Drupal when it comes to difficulty and its flexibility. It seems to be favoured by websites focused on social networking and e-commerce but WordPress can also do those features.
Other CMS programs include Shopify (used by 1.5% of websites), Squarespace (1.5%), Wix (1%), Magento (1%), PrestaShop (1%), Blogger (0.7%), Adobe Dreamweaver (0.4%), Weebly (0.4%), and many many more.
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To learn more about what CMS is the best fit for your group, contact us for a free consult.