Your e-newsletter is a great way to inform and engage your audience. However, new laws are in place that need to be followed to make sure your newsletter is in compliance. While the CASL (Canadian Anti Spam Legislation) regulations are strict, following them is fairly straight forward and equally important, the regulations make it less likely that your newsletter will end up in the ‘spam’ folder.

To learn more about CASL, visit fightspam.gc.ca.