In this short webinar, the managing editor of Zeal Access, James Radke provides 3 tips for designing (or redesigning) a website that is appropriate for advocacy groups.
The first tip – know who your audience is and create a website that they appreciate.
The second tip – understand that a website has to grab (and keep) a person’s attention in a very short period of time.
And the third tip – understand what type of website google is looking for in its search algorithms and create a site that is ‘google-compliant’.
These tips may seem difficult but a lot of the methods used are fairly straight forward to develop a website that an advocacy group can be very proud to call their own.