When posting articles on your advocacy website, it is best to use original content. Copying and pasting from a medical journal or medical website, is not only stealing, it is bad for your google ranking. Google is very good at ranking websites and the higher your ranking, the more likely your website will appear on a search. If a search of your disease term does not lead to your advocacy site being on the first page of a google.ca search, you need to improve your google ranking. Original content is one way to improve your ranking.